
Interesting Books : 2008
Interesting Books : 2007



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July 2008


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Influencer: the power to change anything
Call No. 155.85 I43 2008
The power to influence others is probably the most important skill in management and leadership. Unfortunately, its development is nowhere near as advanced as it should be. In this commanding work, the authors provide an essential toolbox for all of us. Learn how some of the world’s most powerful influence masters have risen to the top by employing a relatively simple set of practices and attitudes. Eric Conger takes us easily from Bangladesh to San Francisco and South Africa, deftly placing us in the presence of some of the finest change agents of our time. His charming and authoritative voicing amplifies the intrinsic power of this work. However, the absence of transition announcements at the end of the discs is annoying
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Industrial/organizational psychology : an applied approach
Call
No. 158.7 A112i 2007
Michael Aamodt's Fifth Edition of INDUSTRIAL/ORGANIZATIONAL PSYCHOLOGY: AN APPLIED APPROACH appeals directly to students by incorporating a high degree of scholarship along with many real-world examples that make the excitement of this field obvious. This text integrates charts and tables to simplify such complicated issues as employment law, job satisfaction, work motivation and leadership. While striking a balance between research, theory and application, Aamodt introduces humor to make the student's reading more enjoyable. Students will be able to relate to industrial/organizational psychology by viewing such practical applications as how to write a resume, survive an employment interview, write a job description, create a performance appraisal instrument, and motivate employees.
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Designing successful e learning: forget what you know about instructional design and do something interesting
Call No. 371.334 A427d 2007
This is the second volume of six in Michael Allen’s e-Learning Library—a comprehensive collection of proven techniques for creating e-learning applications that achieve targeted behavioral outcomes through meaningful, memorable, and motivational learning experiences. This book examines common instructional design practices with a critical eye and recommends substituting success rather than tradition as a guide. Drawing from theory, research, and experience in learning and behavioral change, the author provides a framework for addressing a broader range of learner needs and achieving superior performance outcomes.
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Developing a lean workforce : a guide for human resources, plant managers, and lean coordinators
Call
No. 658.301 H313d 2007
Transform your HR Department into an Agent of Change during Lean Implementation.
Changing an organization from a mass manufacturing environment to a lean environment is significant and affects all levels of the company if the implementation is done correctly. Many times, however, lean implementers become so involved with the nuts and bolts of lean implementation that the "people" side of the business is neglected.
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Psychology and the challenges of life : adjustment in the new millennium
Call
No. 153.24 N521p 2007
This new edition of Adjustment and Growth illustrates how psychology provides the basis for meeting many of the challenges of contemporary life. The text's integrated emphasis on diversity promotes a more inclusive view of personal adjustment. Coverage of diversity issues throughout provides reasons why psychologists study human diversity and relates those reasons to issues of personal adjustment.
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How to read Lacan Call
No.150.195092 Z82h 2007
The How to Read series provides a context and an explanation that will facilitate and enrich your understanding of texts vital to the canon. These books use excerpts from the major texts to explain essential topics, such as Jacques Lacuna’s core ideas about enjoyment, which re-created our concept of psychoanalysis.
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The handbook of logistics and distribution management Call
No. 658.7 R954h 2008
This third edition includes updates in manufacturing logistics, integrated logistics, process design and home delivery and brand new sections on warehouse receipt and dispatch. Also contains an thorough explanation of new technologies such as radio frequency identification (RFID), voice technology, satellite crane systems and dynamic pick systems.
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Strategic integrated marketing communication : theory and practice Call
No. 658.802 P431s 2008
This exciting and comprehensive new textbook deals with all aspects of integrated marketing communication from a strategic perspective. Integrated Marketing Communications is planning in a systematic way to determine the most effective and consistent message for appropriate target audiences. The book shows clearly that this is rarely achieved in organisations where the needs of the brand can become lost in managerial needs to pursue IMC budgets- i.e. the share of the internal pie is more important than the external impact. It demonstrates that IMC is not just the utilisation of multiple communications options in a campaign but depends on-
* Effective brands having the right positioning and brand attitude
* The use of IMC to ensure that that all aspects of the brand communications reinforce the brand message consistently
* That IMC is ensures that all marketing communications for brands also support the company's overall identity, image and reputation
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