
Interesting Books : 2008
Interesting Books : 2007



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April 2008


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Leadership Brand : Developing Customer-Focused Leaders to Drive Performance and Build Lasting Value
Call No. 658.4092 U45l 2007
The authors present a six-step process for creating leadership brand in your organization. A wealth of tools helps you differentiate your firm’s leaders from those of rivals, craft a unified identity among them, and articulate a unique statement of your brand. Additional chapters and tools show you how to assess and measure your leadership brand, where to invest in the brand, which practices instill the brand, and how to communicate the brand to your many stakeholders.
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Phenomenological Psychology : Theory, Research, and Method
Call
No. 150.192 L273p 2007
This is a student friendly and comprehensive introduction to phenomenological theory and methods: the study of phenomena, rather than the science of being. Popular as phenomenology is in qualitative analysis, this text is unique in its inclusion of practical material, something that will enable students to effectively apply this approach to their research.
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Consumer Behaviour in Tourism
Call No. 338.4791 S973c 2007
Consumer Behaviour in Tourism takes a broad view of tourism and
looks at consumer behaviour in a number of sectors including:
* tour operation
* tourist destinations
* hospitality
* visitor attractions
* retail travel
* transport
Presents a broad view of tourism and looks at consumer behaviour
in a number of sectors including tour operations, tourist
destinations, hospitality, visitor attractions, retail travel, and
transport. Provides an international perspective on consumer
behaviour in tourism.
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The Art of Leadership
Call
No. 158.4 M283a 2007
The Art of Leadership uses a highly interactive approach to explore Leadership Development. By blending behavior theory, practical application, and personalized learning, students are encouraged to develop their full potential as a leader and to become the kind of leader they always wanted to have.
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Labor Relations and Collective Bargaining : Cases, Practice, and Law
Call
No. 344.730189 C314l 2007
The eighth edition of this best-selling book continues to provide readers with a realistic picture of actual collective bargaining and labor relations situations drawn from the authors' considerable experiences. Sections of actual labor agreements as well as arbitration cases and decisions of the National Labor Relations Board (NLRB) and the courts illustrate and emphasize contemporary issues of collective bargaining and labor relations. Experts in the fields of labor law and arbitration have contributed “tips” on how the concepts in the book can actually be applied. In addition to covering history and law, workplace challenges, the collective bargaining process, and labor contracts, major features of this new edition include expanded coverage of public sector labor relations, international collective bargaining issues, union organizing and avoidance strategies, and collective bargaining in professional sports. Because of its comprehensive coverage and excellent resource material, this book is an excellent reference for human resource directors, labor relations directors, personnel directors, and labor negotiators.
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Advances in Risk Management (Finance and Capital Markets) Call
No. 332.10681 A244 2007
This important new book brings together an edited series of papers about risk management and the latest developments in this field. Covering topics such as Stochastic Volatility, Risk Dynamics, Weather Derivatives and Portfolio Diversification, this fundamental volume will have broad international appeal. It is vital for optimal portfolio allocation for both private and institutional investors worldwide.
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Fashion Marketing : Contemporary Issues Call
No. 391.00688 F248 2007
A collection of international contributions from renowned
academics and practitioners from the UK, USA and China, the second
edition of Fashion Marketing has been revised and expanded to
incorporate the major changes in the fashion industry since 2001.
This edition integrates everything on fashion marketing that a
student or practitioner could ever need. Now covering all the key
themes and issues of the area: globalization, fast fashion,
luxury fashion, offshoring, business-to-business, forecasting ,
sourcing , supply chain management (demand management), new product
development , design management, logistics , range planning , colour
prediction , market testing , e-commerce and strategy.
Ideal for use on Fashion marketing and Fashion management
programmes, this book will also be invaluable on any undergraduate
or postgraduate courses in Fashion, Textiles, Apparel and Retailing
Management. This book will also serve as a useful, informative and
authoritative text for senior managers in the fashion marketing
industries wanting to gain further understanding of current and
future developments within the industry.
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An Introduction to Stock Exchange Investment Call
No. 332.632 R982i 2007
This is a new edition of Janette Rutterford's classic textbook on the principles and practice of stock exchange investment. Fully updated to take account of all practical, technical and legal developments since the last edition was published, the book is now enhanced by a range of student-friendly features. The focus remains on the London Stock Exchange, but a global perspective is adopted where appropriate.
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Fighting Corruption in the Public Sector
Call
No. 364.1323 M385f 2007
This book addresses the problem of how to fight corruption in
the public sector. The study presents a comprehensive analysis of
corruption that not only highlights the problems, but also potential
solutions for a broad range of corruption manifestations in tax
administration, government expenditure programs and other areas of
fiscal policy and management. The analysis and discussion is
supported and clarified by relevant real-world examples and
empirical analysis. In particular, country-specific examples are
used to identify key issues and valuable lessons for reducing
corruption.
*Provides a comprehensive overview of corruption issues.
*Covers the different forms of corruption: administrative and
political corruption.
*Identifies successful policy responses.
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